Why Every Local Business MUST Have A Website
Do you own a local business? If you do, then your business absolutely must have a website if you’re hoping to remain competitive in your marketplace. Many business owners don’t realize this. They think, “sure, if you’re doing business online like Amazon or eBay then obviously you need a website. But I’m not selling my products or services online, just locally, so I don’t have any need for a website.” That sounds sensible at first glance, but they couldn’t be more wrong.
Because times have changed, and the way people get information has changed, too. Radically. Ten years ago, a local company could get by without a website. Back then, the Internet was new, and not every family had a computer hooked up to the worldwide web. And, for many of those people who were online, the Internet was sort of exotic – it was something of a hobby. They would spend their online time in chat rooms talking to new friends all over the world, or looking for Beanie Babies on eBay, or downloading the latest cool game.
But somewhere along the way, three things happened – (more…)